About Me

Hello and welcome to SaganMorrow.com!

I’m Sagan Morrow (she/her), a Productivity Strategist for solopreneurs, multi-passionate creatives, and progressive organizations: I help you (and your team) manage your time and energy effectively, through customized, actionable strategies that work for your unique life and business.

Drawing on more than 10 years of experience as a business owner, and 5+ years working with other solopreneurs, you can now work with me one-on-one or in my signature e-course, Productivity Powerhouse, to learn how to save 10+ hours/week—without the burnout or overwhelm—so that you finally achieve your dreamy, audacious goals... and so that your business SUPPORTS your lifestyle goals & values. As a professional speaker, I am also available to teach workshops for your organization.

Additional credentials: I am enrolled in the Anti-Racism Leadership School, and I am a Certified Magnetic Coach® (with 120+ hours of training in Life & Success Coaching, Neuro-Linguistic Programming Practitioner, T.I.M.E Techniques, Emotional Freedom Techniques Practitioner, Clinical Hypnosis Practitioner).

Get actionable productivity tips delivered to your inbox every week for how to build your successful, profitable home-based business (my specialty is teaching practical tips and action-oriented step-by-step methods to multi-passionate creatives and solopreneurs, particularly with regards to productivity and time/energy management).

In addition to teaching solopreneurs how to build awesome businesses and do more in less time, I'm also a book author (specializing in writing romantic comedies). You can learn more about my authorpreneur journey by tuning in to my Indie Author Weekly podcast.

By the way... I love making new friends! I spend most of my time on Instagram and Twitter (@Saganlives), so please feel free to connect with me there 🙂 

>> Want to work together to improve your productivity? Let's do it <<



My blogging journey...

I began blogging about healthy living at Living Healthy in the Real World in February 2008. Over the years, my interests expanded, and I added two more blogs to the Living in the Real World brand: a communications blog at Living Rhetorically in the Real World, and a style and beauty blog at Living Fashionably in the Real World. Sagan Morrow

The Living in the Real World brand was, at its core, about how we can apply ideas and habits in ways that fit each of our individual lifestyles.

Seven years after my first foray into the blogging world, I rebranded Living in the Real World to a lifestyle blog at SaganMorrow.com. I blogged about writing and small business, food and fitness, style and beauty, and health and wellness.

Then, in August 2016, I rebranded once again to make SaganMorrow.com what it is today: a comprehensive resource for other solopreneurs and multi-passionate creatives who want to attain work-life balance and build the home-based business of their dreams.

I no longer update the blog regularly, so the best way to hear from me every week is by joining my newsletter. You can do so by clicking the button below!

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A little background about me…

I'm a 32-year-old home-based small business owner. I work as a productivity strategist, teaching solopreneurs how to succeed in business through actionable strategies and improving productivity. When I'm not teaching solopreneur tips, I spend my time writing novels.

In 2010 I graduated with a Bachelor of Arts degree in Rhetoric, Writing, and Communication (basically I spent several years analyzing ads and learning about communication theory and it was amazing—it's essentially a degree in critical thinking), and in 2012 I received my diploma as a Certified Holistic Nutritionist (just because!).

I spent eight years as a freelance writer, editor, and social media manager (including a couple years in public relations and several years in fundraising/project management at a local charity) before I began to teach other solopreneurs how to succeed in business. Since February 2016, I've published several business books, launched multiple e-courses for freelancers, and started (then stopped) a small business podcast. sagan morrow

I still do some freelance writing for clients these days, but it is a smaller component of my business.

In April 2017, I partnered with my then-podcast-cohost to start a brand-new communications agency, Juxta Communications. My business partner realized in July 2018 that he no longer wants to be a business owner, so we shut down the small business podcast, dissolved Juxta, and amicably ended our business partnership.

I've since started my own podcast, Indie Author Weekly, which shares the behind-the-scenes journey of my adventure in writing and self-publishing books.

Normally I live in downtown Winnipeg, Canada in an open-concept condo with my common-law husband, Mr. Science. He's a little camera shy and likes his privacy, so I don't share too many details about him here on the blog! We are polyamorous, which is why that's the main theme of my romance novels. During the pandemic, I'm living with him in a small lake town in BC, where he works.

Some of my favourite things include dancing (I'm a hobbyist burlesque dancer), reading all kinds of books, exploring big cities, and enjoying robust dry red wines and freshly-brewed Americanos. I adore Parks & Recreation, Master of None, and Buffy the Vampire Slayer (I do not, however, condone Joss Whedon's abusive behaviour), and I am childfree and sex-positive. My pronouns are she/her.

I am personally and professionally committed to inclusion, anti-racism, diversity, equity, and the protection of human rights.

This is an ongoing process that I am continuing to work on and improve on with my personal and professional behaviour, everyday actions, and education, including and starting with:

  • Advocacy & Collaboration:
    • Promoting and sharing content created by (and businesses owned by) Black, Indigenous, People Of Colour through Twitter and Instagram Stories every week.
    • Identifying and recommending additional BIPOC content creators and business owners to be included at every conference and group I participate in.
  • Accessibility & Inclusivity: 
    • Making my content more accessible for people who are deaf and hard-of-hearing, including adding word-for-word transcripts for each online course video/audio recording, podcast episode, audiogram, and Instagram Story I create.
    • Explicitly stating my pronouns on all platforms.
  • Business Investments: 
    • Preference given to LGBTQ+ and BIPOC-owned businesses for all new business purchases, including computer software, educational trainings, outsourcing/hiring, office supplies, etc.
  • Weekly Continuing Education & Accountability: 
    • Taking courses, reading books, listening to podcasts, and consuming other content and stories (e.g. movies and TV shows) by and featuring BIPOC content creators.
    • Reviewing & critiquing the actions I took in the previous week as part of my weekly audits, to ensure that I follow through on each of the areas listed above.

Thank you to the Reimagining Small Business Town Hall for providing me with the resources and starting point for taking action with anti-racism and inclusivity!

Let’s connect:

You can find me hanging out online at my favorite social media spots, or you can connect with me directly via email. I’d love to chat!