I apologize for being MIA! Poor rhetoric blog has been neglected for a week or two. It’s funny how fast things can get busy.
Things still haven’t quieted down for me, but in the meantime I’d like to share a fantastic article about branding with all of you. The Executive Director at the Foundation that I work part time at sent me the link to the article and it is such a treasure. It’s perfect for anyone who is unclear on what a brand is, how a brand differs from a logo, and what is involved with marketing yourself and your organization.
Please enjoy: A Logo Is Not a Brand by Dan Pallotta.