Client communication tips & best practices

The following is an adapted excerpt from Keep Your Clients. If you’d like more client communication tips and client retention strategies, and to learn exactly what you need to do to KEEP your clients once you’ve got them, then you’re going to love that program! Learn more about the Keep Your Clients e-course. Once you’ve …

Reduce business overwhelm in 15 minutes/day

Business overwhelm is a reality for all of us—regardless of how good you might be at time management. Luckily, there are strategies you can implement to help reduce business overwhelm in your life. This blog post outlines what you can do, step by step, to reduce business overwhelm. As you’ll see, there are many things you …

How to have more productive business meetings

Whether you’re a solopreneur, in a business partnership, or part of a larger team, business meetings matter. Productive business meetings can enable you to have more direction and clarity with your business, improve communication and business relationships, and increase your confidence, motivation, and excitement for moving forward with your business ideas. The problem? Many business …

5 Business Pitching Mistakes We’ve Made

So you’re getting ready to pitch a prospect—that’s awesome! When you’re preparing to make the pitch, it’s helpful to know some of the most common mistakes to avoid. We’ve made plenty of business pitching mistakes over the years that we don’t want you to have to repeat. These are the top 5 biggest business pitch …

10 things to know before you pitch clients

So you’re getting ready to go in for the pitch… but are you prepared for pitching a client? There are a few key things you need to know before you pitch clients!  Getting clients for your freelance business goes something like this: first, you identify your ideal client and build a prospect list. Then, you …

How to Build a Prospect List

While you’re marketing your business and starting to pitch to clients, one of the things that can be most helpful for reducing overwhelm and staying focused with your end goals is to create a directory of potential clients. When you know how to build a prospect list, then you can be much more organized in …

S2E12: Behind the Scenes of Juxta Communications (Exclusive Content #2)

In this episode of the Candid Conversations small business podcast, your co-hosts Dan and Sagan share a behind-the-scenes look at how their business, Juxta Communications, has grown over the last 10 months. Dan and Sagan chat about shifting directions in business, tips on managing bookkeeping, what it’s like to have an intern, the importance of …

marketing strategy template

Marketing Strategy Template

The following is an adapted excerpt from Pitching Clients 101. You can learn more about how to market your business, including get a fillable worksheet for your very own marketing strategy template, in that e-course.  Marketing is a REALLY important piece of any business. As Stew pointed out in episode 7 of the Candid Conversations podcast, “The …

S2E11: Behind the Scenes of Oh Doughnuts

In this episode of the Candid Conversations small business podcast, your co-hosts Dan and Sagan interview Amanda Kinden of Oh Doughnuts. Amanda shares what it’s like to start and manage a doughnut shop, her tips on branding and marketing in business, how to have sustainable practices in your own business, challenges unique to the food …

how to find freelance writing jobs

How to Find Freelance Writing Jobs

Perhaps you’re just starting out as a freelance writer, or maybe you’ve been trying to *make it* as a freelance writer for a while, but you just can’t figure out how to find freelance writing jobs. You know you want to write for a living… but how do you go about LOOKING for the awesome …

what you need to know about preparing for a launch

What you need to know when preparing for a launch

In the next couple of months, I’m launching a brand-new book, featuring guests and the behind-the-scenes journey of Season 1 of the Candid Conversations small business podcast! Here are a few of the launch tips I’ve picked up along the way and what I’m doing to preparing for the upcoming book launch… Grab your business …

small business growth strategies

Small Business Growth Strategies

So you want to challenge yourself and grow your business. Awesome! But before you dive right in, you’ll want to make sure you’re doing it in a smart way… and that means focusing on small business growth strategies. You KNOW that I’m big on strategy and action-oriented planning prior to implementation. After all, if you …

identifying your ideal client

Identifying Your Ideal Client: Step-by-Step Guide

Before you begin marketing your services as a freelancer, you need to know WHO you’re marketing to! And that means identifying your ideal client. A big mistake that too many business owners make is to begin promoting themselves and their work, without considering who they’re trying to target. Without having an ideal client in mind, …

time management tips

Time Management Tips: 5 Steps to Reducing Business Overwhelm

When most students sign up for one of my freelancer programs, they often do so because they feel overwhelmed and they don’t know what they should focus on first, or what they should spend their time on. It’s hard to know how to manage your time well when you feel as though you’re being pulled …

how to make 1k each month

How to Make $1K Each Month

Got another freelancer case study for you today… this time, Yael of An Organized Mommy is sharing with us her story of becoming a freelancer, and how she’s been able to bring in $1,000/month with her VA business within just 4 months of starting her business from scratch! Want to know how to make $1K …