As a rhetorician, you may find yourself in charge of putting together ad campaigns, developing new initiatives and projects, and coming up with creative brands. One of the first things you’ll need to do in any of these situations is to host a brainstorming session. Brainstorming sessions, with anywhere from three to six people, are …

I receive at least a few news releases every single day in my inbox for new! and! exciting! health-type products, services, promotions and books. And to be honest, most of these news releases annoy the hell out of me because there’s just so many things wrong with them. Here is what bothers me the most …

– The Hobbit by J.R.R. Tolkien. Such a classic! – Green for Life by Victoria Boutenko. I really love this book. There is so much great information here about the value of leafy greens and of drinking green smoothies. It’s also good inspiration for keeping going with drinking green smoothies daily 🙂 – Nutrition for …

How are we in 2012 already? How have I not written a blog post in over a month? Time flies by! I added up all the books that I read in the 2011. They amounted to 61 books that I read all the way through, plus another 11 books that I started reading but never …

– The Historian by Elizabeth Kostova. I’ve read this book countless times and every time I read it, it’s still as wonderful as the first time. I love this book. It’s one of my favourites. Kostova is my hero. She writes all about Dracula and incorporates really interesting tidbits of history… it can be a …

This article investigates six ways your schoolteacher sabotage your business writing. Definitely worth a read! Number 6 really resounded with me. I recall being frustrated in grade school one time when a teacher crossed out the “And” at the beginning of a sentence I’d written, because it wasn’t “correct.” My response was that I knew …

Last week I was in Toronto for a few days, and I visited Occupy Toronto (Toronto’s version of Occupy Wall Street) the first night that it was set up. It was fascinating to witness the rhetoric of an international protest such as this one. Here are some of the signs that I snapped photos of …

Westwood showed this to me – it’s hilarious. Skip forward to Act 10 (about the 25-minute mark, up to the 28-minute mark). It’s a quick little way to demonstrate how a conversation plays out. Listen and giggle! Listen to the Neo-Futurists at work.

This word is fantastic for a rhetoric blog. From the Canadian OED: Or • tho • epy noun The scientific study of the correct pronunciation of words. See also orthoepic (adjective) and orthoepist (noun), from the Greek orthoepeia, meaning correct speech.