Do you wonder how to be more consistent as a solopreneur? Have you ever wished you were more consistent in your business? Maybe you’ve struggled with being consistent for much of your life, and you’ve felt like that’s just who you are, and you can’t do anything about it.
Well, that’s exactly what we’re addressing in this blog post: Today, I want to share about 3 pillars of consistency… and how YOU can be more consistent as a solopreneur!
If consistency is something you’ve struggled with, then maybe you’ve tried to set up your freelance business, but you couldn’t keep up doing #AllTheThings involved with setting up the foundations of it… or maybe you decide to write 500 words/day consistently, and it peters out… or maybe you started creating an epic new product to supplement your business income, and then gave up partway through… or maybe you’ve tried to write a book in a month with National Novel Writing Month, and you couldn’t keep up… or maybe you started hosting a podcast, and then quietly stopped doing it after a few dozens episodes.
Consistency is something that is really important to my business, as an anti-hustle Productivity Strategist and Success Coach. When I started my business about 10 years ago as a blogger and freelance writer, consistency was vital to the lifeblood of my business: Being consistent with it led me to all kinds of amazing and invaluable opportunities, such as blog sponsorships and freelance writing gigs (AKA a sustainable income!)
I still remember one of the things an early freelance client raved about was the fact that I was always punctual and never failed to meet a deadline with my freelance services. This meant a lot to this client: they knew I was reliable and dependable. If they had something they needed a quick turnaround on, they could trust me to deliver.
…In other words, consistency helped me to keep getting repeat work with some clients (which is awesome, because it costs 5x as much to get new clients compared to getting repeat clients!)
I learned how to be more consistent as a solopreneur because honestly, my business likely would have suffered a lot if I WASN’T consistent.
...But I know that you might struggle with consistency. And that’s okay! It doesn’t mean that you can’t ever be consistent. No way. You can totally learn how to be consistent, and it really doesn’t need to be so hard. It doesn’t need to be such a struggle, I promise.
Consistency is something you can develop. It is a skill that you can work on. And it will very likely make a huge difference, not only for ensuring that you meet your goals and build a sustainable business, but also for ensuring that your life is easier and more enjoyable as a result.
Yeah, I said it: Consistency makes your life EASIER. If you’re a solopreneur trying to build your business, or an author trying to write a book, or a podcaster trying to release new episodes, or a coach trying to create awesome client packages, etc… consistency can make everything easier and more enjoyable.
(Here’s something else that will make your life & business easier: the FREE 3 Steps to 10x Your Productivity training—available for you to watch immediately! Enjoy)
Because you know what? When consistency is your norm and your routine and your habit, you don’t even notice it.
What we want is to make consistency your new norm. You won’t even notice it. It won’t be hard anymore. It’ll just be a part of who you are, or how you operate your business, or how you manage your day to day life.
When you decide that you are ready to be consistent—which you just did, congratulations!—then here are the 3 pillars to actually BEING consistent:
Pillar #1: Figure out, “Is this thing something I really want to do?” ...and do an analysis/assessment of your underlying root issues.
“This thing” might be anything from your business itself to creating a digital or physical product to launching a new service to taking on a client project to starting a podcast to writing a book… the list goes on.
Regardless of what “this thing” is for you right now, ask yourself this question. It’s so easy to succumb to shiny object syndrome, I know! And as solopreneurs, we often have a million different ideas swirling around in our heads at any given time, which is what leads to the problem of a lot of half-finished projects or never-launched services, for example.
But really ask yourself, “Is this something I truly want to do? Can I commit to it?”
Just because an idea or a goal sounds awesome, doesn’t mean it’s necessarily the right fit for you. Definitely check in with yourself first! Because if you ACTUALLY want it, then it’ll be that much smoother and more streamlined for you to be consistent with it.
Similarly, you NEED to understand what's holding you back from achieving your goals: As I've mentioned previously (including here and here), you are likely currently dealing with surface-level "band-aid" problems and symptoms, rather than underlying root issues.
Pillar #2: Turn projects and tasks into habits.
Building projects and tasks into habits is about exploring how they can fit into your schedule and your usual order of operations. From there, habits turn into routines. For example, deciding that you’re going to work on XYZ project every day can involve planning a particular time of day, a set word count, that kind of thing.
Again, building solid habits and routines naturally flows into becoming consistent. No muss, no fuss. When you tap into your productivity systems (especially when they are fully customized and based on your personality & learning style), this happens really organically.
If you struggle to build habits & routines that WORK for you, we can do a Productivity Magic Audit together. This is the perfect way to get guidance, support, and a practical analysis of your current systems. Visit SaganMorrow.com/magic to grab your Productivity Magic Audit—I’d love to work with you to identify your productivity problem areas and point to powerful changes you can make.
We do this in just a single session, too, so you’ll be able to take action right away.
Pillar #3: Make it fun & easy.
For example, I knew that to make my Indie Author Weekly podcast the most fun and easy for me, it would need to be “bare bones,” at least to begin with. That’s why I don’t have a special, fancy intro or outro. It felt like that would be too much of a hassle. Doing it this way, where I record the entire episode in one go, that feels fun and easy to me.
You can apply fun and ease to pretty much ANYTHING in your business (or life!)—sometimes it requires a little extra creativity, but I promise, it is 100% doable.
Psst… a great place to learn more about how to have more fun and ease with your business is my (free) productivity training, 3 Steps to 10x Your Productivity. Trust me, you NEED this training in your life.
BONUS TIP: Assume you'll need backup plans.
Here's the thing: At some point or another, things will come up, and no matter how much you've implemented the above 3 pillars of consistency, your capacity to continue being consistent will be tested.
What does this mean for you?
It means that you need to plan ahead! Put contingency plans in place: If (or when) X happens, then you'll do Y. Build flexibility into all of your strategies, and set yourself up for being able to pivot smoothly, seamlessly, as needed.
This can be easier said than done! But it doesn't need to be nearly as difficult or complicated as you might think. What you need is a guide to support you along the way... and that's where Solopreneur CEO comes into it. Join Solopreneur CEO today and I'll work with you on all of this, so that you'll become a consistent productivity powerhouse, a total time boss, and finally achieve those big goals of yours.
It's yours for the taking. Are you ready to live your dreams?
So, there you have it: the 3 pillars of consistency include Pillar #1: Identify whether this project is something you actually want, Pillar #2: Build habits & routines, and Pillar #3: Make it fun & easy—and your bonus tip is to assume you'll need backup plans.
That’s what you need to do to be more consistent as a solopreneur.